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Google Business Profile and OpenAI integration

Save yourself the work of writing custom integrations for Google Business Profile and OpenAI and use n8n instead. Build adaptable and scalable Marketing, Productivity, workflows that work with your technology stack. All within a building experience you will love.

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How to connect Google Business Profile and OpenAI

Create a new workflow and add the first step

In n8n, click the "Add workflow" button in the Workflows tab to create a new workflow. Add the starting point – a trigger on when your workflow should run: an app event, a schedule, a webhook call, another workflow, an AI chat, or a manual trigger. Sometimes, the HTTP Request node might already serve as your starting point.

Google Business Profile and OpenAI integration: Create a new workflow and add the first step

Reply to Google reviews and send weekly insights with OpenAI and Slack

Quick overview This workflow monitors new Google Business Profile reviews, uses OpenAI to draft replies and tag a single root-cause category, routes complaint replies to Slack for approval, logs every review to Google Sheets, and emails a weekly Gmail report summarizing the fixable issue that cost the most stars. How it works Polls Google Business Profile hourly for new reviews and ignores any reviews that already have an owner reply. Normalizes each review into consistent fields (ID, author name, date, star rating number, and review text). Uses OpenAI to generate a short draft reply plus sentiment, a single root-cause tag, optional staff name, and a brief complaint summary. Logs the enriched review (including fixable flag and reply status) to a Google Sheets review log. Automatically posts the reply back to Google Business Profile for 4–5 star reviews tagged as having no complaint, and sends all other drafted replies to Slack for approve/decline. Posts the approved reply to Google Business Profile when the owner approves it in Slack. Every Monday at 9 AM, reads the last 7 days of the Google Sheets log, calculates stars lost (5 minus rating) by fixable root-cause tag, uses OpenAI to write a short HTML insight, and emails it to the owner via Gmail. Setup Connect credentials for Google Business Profile (OAuth2), OpenAI (API key), Google Sheets (OAuth2), Slack (OAuth2), and Gmail (OAuth2). Select your Google Business Profile account and location in both the review trigger and the node that posts replies. Create a Google Sheet with the required headers (review_id, review_name, review_date, reviewer, star_rating, review_text, sentiment, root_cause, staff_mentioned, fixable, complaint_summary, draft_reply, reply_status) and select its document and sheet in both Google Sheets nodes. Update the OpenAI system prompt placeholders (for your business name and contact email), choose the Slack channel for approvals, and set the owner’s email address in the Gmail node.

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Popular ways to use the Google Business Profile and OpenAI integration

Reply to Google reviews and send weekly insights with OpenAI and Slack

Build your own Google Business Profile and OpenAI integration

Create custom Google Business Profile and OpenAI workflows by choosing triggers and actions. Nodes come with global operations and settings, as well as app-specific parameters that can be configured. You can also use the HTTP Request node to query data from any app or service with a REST API.

Google Business Profile supported actions

OpenAI supported actions

Google Business Profile and OpenAI integration details

Google Business Profile

Google Business Profile

Google Business Profile (formerly Google My Business) is a free tool that allows businesses to manage their online presence on Google Search and Maps by displaying important information like location, hours, and contact details. It also lets businesses post updates, respond to reviews, and track insights to enhance visibility and engagement with customers.

Related categories

OpenAI

OpenAI

OpenAI, the creator of ChatGPT, offers a range of powerful models including GPT-3, DALL·E, and Whisper. Leverage these models to build AI-powered workflows.

Related categories

Other integrations with Google Business Profile and OpenAI

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Google Business Profile and OpenAI integration tutorials

FAQ about Google Business Profile integrations

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Discover our latest community's recommendations and join the discussions about Google Business Profile and OpenAI integration.

  • Artem

    How to define AI-powered Extra Workflow Inputs in AI tools?

    Artem

    Describe the question I need to pass to the tool some data from the AI Agent. Like, “task name” and “task tags” to create a task via Custom Workflow Tool. So I don’t know what to refer to in the Extra Inputs. Because th…

    Open topic
  • sérgio eduardo floresta filho

    The prompt is not being executed

    sérgio eduardo floresta filho

    Hello! My goal is to use Google Forms to collect information from my clients and then use n8n to automate the processing of this information. My workflow involves: Collecting data through Google Forms. Using n8n to re…

    Open topic
  • Heisenbug

    How to handle multi-message prompts in OpenAI Chat node?

    Heisenbug

    Describe the problem/error/question I want to send multiple messages to the OpenAI Chat node (LangChain → LLM Prompt Template) in a single execution, simulating a conversation. The first message is fixed, and the followi…

    Open topic
  • Julien

    OpenAI node - How to use the new Endpoint?

    Julien

    Is it possible to choose the Responses API or OpenAI ? It has been updated a few months ago by OpenAI, but the node still seems to be using the old Completions API. [https://platform.openai.com/docs/guides/migrate-to-re…

    Open topic
  • Andrew adawdad

    OpenAI not receicving JSON data from previous node

    Andrew adawdad

    Describe the problem/error/question Im currently using the openAI node to send a text message to the system. I am sending the previous nodes JSON data, but the openai response says that im only sending {{ $json }} instea…

    Open topic

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Why use n8n to integrate Google Business Profile with OpenAI

Handle branching, merging and iteration easily. Pause your workflow to wait for external events.

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